Youngsters to bring East Cambridgeshire’s recycling hero Michael to life through competition

Pupils in schools across East Cambridgeshire are being asked to get creative and design a 'recycling

Pupils in schools across East Cambridgeshire are being asked to get creative and design a 'recycling hero' for the district. - Credit: Archant

Schoolchildren have been invited to unleash their imagination and creativity to design a recycling champion for East Cambridgeshire.

East Cambridgeshire District Council has launched a competition aimed at primary school pupils who have been asked to draw or paint the hero named Michael.

A winning design will be picked to front the ‘Be Like Michael, Recycle’ campaign in the first week of January.

The winning pupil will receive £50 for themselves and £200 for their school and will see their work brought to life by a professional illustrator and costume designer.

Councillor Julia Huffer, waste and recycling champion for East Cambridgeshire District Council, said: “Michael’s job will be to demonstrate how to recycle, what you can recycle and bring to life the concept of reusing waste and acting like a responsible citizen.


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“Michael will form a central part of our campaign but what he looks like will be in the hands of the next generation of recyclers.”

Primary schools across the region have been provided with a man-shaped template to help younger participants but older children have been asked to work freehand.

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The winning design will appear on the side of recycling lorries, on council leaflets and its website.

Jo Brooks, operations director at the council said: “The creation of Michael is just the start of our recycling campaign.

“Schools will receive education packs with a recycling theme and Michael himself will be available for school talks and assemblies.

“Schools will also be able to apply for a recycling accreditation for meeting recycling criteria.”

The competition runs until the end of term and each school will be asked to shortlist five entries for submission. All shortlisted students will receive a small prize.

Shortlisted entries will be collected by the council in the first week of January, and judging will then take afterwards.

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