Soham farmer gets behind the Great British Carrot Olympics
PUBLISHED: 15:35 10 July 2012
SOHAM carrot farmer Clem Tompsett is taking whistling while he works to a whole new level by backing the launch of this summer's quirkiest alternative Olympics - the Great British Carrot Whistle Olympics!
Once a few holes have been made, a carrot is transformed into a carrot whistle, much like the recorder you used to play at school, and Clem, together with the Great British Carrots group, has launched a competition to find the niftiest whistlers in East Cambs.
Clem has been growing carrots at Willow Farm, Soham, since the early 1960s and is a former chairman of the British Carrot Growers Association. He became an MBE in 2006 for his work in promoting the produce.
He said: “The Great British Carrot Whistle Olympics is aimed at engaging with consumers in a fun way, while also highlighting all that is great about British carrots – available for nearly 12 months of the year, one of the healthiest vegetables you can eat and endlessly versatile, from soups, sides, salads, casseroles and cakes.
“Research shows that many consumers are turned off by worthy healthy eating messages. Hopefully this will engage with consumers in a light hearted way as well as getting across some great recipes and key health messages.
“We’ll also be tapping into the huge audience that is interested in carrot whistles – just Google the words and a staggering 64 million results come up!”
The comeptition’s top prize is a limited edition set of two London 2012 gold coins made of 22 carat gold and worth a whopping £1,200.
All you have to do to enter is video yourself playing a gold-themed song on your carrot whistle and post it on www.facebook.com/greatbritishcarrots.
You could try a rendition of the classic Bond theme Goldfinger, belt out the 80s hit Gold by Spandau Ballet or even explore your urban side with a bit of Kanye West’s Golddigga.
The competition is open to everyone including all amateurs, musicians, schools and music groups etc. Just visit www.facebook.com/greatbritishcarrots for more details on this golden opportunity!
Visit www.britishcarrots.co.uk for more information about the competition.