A local firm has been picked from more than 7,500 entries for a chance of winning a rural Oscar.
Corkers at Pymoor is among the East of England finalists in the 2016 Countryside Alliance Awards.
The awards see businesses from across the region go head to head for a regional title and a shot at national glory.
Countryside Alliance Awards director Jill Grieve said: “This has been a record year for nominations, showing how much the public values and supports our hard working rural businessmen and women.
“For these finalists to get this far is already an exceptional achievement and I look forward to meeting them as judging gets underway.
“The Rural Oscars were set up to champion those who go the extra mile for their communities and it is an honour to offer a voice to rural business in this way.”
The Awards are into their 12th year and are a way of celebrating rural produce, skills, enterprise and heritage through small hard-working businesses.
Ms Grieve said: “This year we received over 7,500 nominations, meaning these finalists truly are the best of the best.”
The Awards are public-nomination led across five categories of local food and drink, village shop or Post Office, tourism enterprise, farm enterprise and butcher.
Corkers Crisps have been short listed in the farm enterprise category.
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