Endless possibilities for waste through recycling in Ely

Recycle Now Week (2-9 June) is back and this year's campaign is all about transforming waste into something useful and keep valuable resources out of landfill sites.

The campaign, which is coming to Ely, will be building on the success of previous awareness initiatives and aims to change people's perception of waste. The message is clear: waste is only rubbish once it's been buried in the ground and the materials' transformation possibilities are endless.

Last year, Cambridgeshire residents produced nearly 300,000 tonnes and this is set to grow as new housing developments take place in the county, so diverting waste from landfill sites and transforming it into useful resources is key to meet stringent targets and avoid fines.

Waste chiefs will be on the Market Square in Ely to give advice on how to recycle more and answer all queries about rubbish. The event will take place on Wednesday 6th June from 10am until 3.30pm. Reusable shopping bags and other freebies made from recycled materials will be up for grabs.

Victor Perez, Waste Campaigns Officer for Cambridgeshire County Council said: "We're thrilled with this years' campaign which is inspiring and captivating. Recycling is all about transformation and innovative solutions. Whether a jar of marmite becomes a beer bottle or 25 plastic bottles of fizzy drinks can be transformed into a cosy fleece jacket, it all adds up to the saving of resources and the environment.

"I would like to encourage residents to make the most of the effective recycling facilities the councils have set up. We accept a wide range of materials from paper and cans on your doorstep to batteries and bulky items at our Household Recycling Centres."

Cambridgeshire residents are already top recyclers in the country, with almost half of their waste being recycled.

For more information about waste prevention, reuse and recycling, please visit www.recap.co.uk or phone 0845 045 5207.