The producer behind two popular television series' is set to give a talk in Ely.
Amy Ruffell, who is the producer of Channel 4's SAS: Who Dares Wins and ITV's Oliva Attwood: The Price of Perfection, is coming to the city next month.
As the Cambridgeshire lead for the Smartphone Free Childhood campaign, she will be the guest speaker at the event which will take place at St John's Community Primary School on Wednesday October 8.
'Kids and Smartphones: an information evening for parents' has been organised by the Ely-wide area group for Smartphone Free Childhood.
Charlotte Mulderrig, of the group, said: "This is a growing and serious issue for children's health not just in Ely but, nationally and internationally.
"Currently, children have access to a mini supercomputer inside their pocket, designed to be highly addictive and gives access to anything and everything from hardcore pornography to grooming to bullying on social media to all sorts of inappropriate content."
She added that, as a result, "schools are seeing students grades slipping as they can't concentrate and their mental health is suffering".
READ MORE: Smartphone-Free Childhood Parent Pact Cambridgeshire schools
Talking about the Ely-wide area group for Smartphone Free Childhood, she said "there's a new movement, nationally, to try and raise awareness of this and find solutions to the problem.
"Smartphone Free Childhood is not anti-tech, it's the right technology at the right time.
"It believes parents should hold off giving their children a smartphone until they are at least 14 and hold off on social media until they are 16.
"There are so many alternative 'brick' phones out there now, much more suitable for a child, without the dangers."
The Ely event, which will include a Q&A session, will start at 7.30pm.
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