The owner of an independent business in Ely will be having his chest waxed for charity. 

Kenneth Shipp, who runs the The Tackle Shop, will be losing his body hair to raise money for the Teenage Cancer Trust. 

He has set a target of £500, but has already raised more than half (£282) for the charity which is important to members of his family.

He said: "I thought I'd do something to raise money, but didn't know what.

"Then it just came in to my head. It's a bit different."

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He said: "The big wax is taking place this Friday. Please please please let’s show our support for Ken Shipp.

"There are more enjoyable ways to spend an afternoon, but the children’s cancer trust is important to him and he wants to help make a difference.

"Let’s help him make this is a success. Dig deep.

"Just a few quid each will make a big difference. He’s a great guy and this is a great charity."

To donate, click here.

The Tackle Shop Ely is located at 1A Fore Hill, Ely, CB7 4AA. 

You can visit the shop’s Facebook page here: The tackle shop ely | Ely | Facebook