An Ely fitness centre has been shortlisted in one of the UK’s biggest fitness awards.

The FRESH. studio has been shortlisted in the National Fitness Awards' Boutique Facility Of The Year category.

Co-owners, Alice Loombe and Sara Ford, say they are very excited to be recognised by such a reputable organisation.

Alice said: “Not only would we be incredibly proud, as owners, but we know the team would be really lifted by something like this, they are really invested in seeing the company grow.”

FRESH. has been running since March 2020 in Ely, and globally with their online classes, and is home to over 600 clients, all wanting to take charge of their wellness in a welcoming and supporting environment.

The company was named 'Best Yoga & Pilates Studio' in Cambs & Suffolk 2023 by Muddy Stilettos.

Ely Standard: FRESH. co-owners Alice Loombe and Sara FordFRESH. co-owners Alice Loombe and Sara Ford (Image: FRESH. Ely)

“We had always found gyms very unwelcoming and intimidating which we knew for a lot of our friends meant they had actively avoided doing exercise for a long time,“ Sara added.

“We wanted to create a space where people felt like they were walking into ‘their place’, somewhere they could feel was more like a home from home.”

The awards are organised by Script Events in conjunction with leading fitness industry magazine Workout, with support from headline sponsor ServiceSport.

In each category, up to seven finalists have been selected. They will now go through to the next stage of the judging process, where they will be out to impress by showcasing first hand the great work going on in their clubs.

This stage involves a visit to each finalist by a member of the awards team who will look around the facilities.

They will also chat to members and staff before compiling a report, which will then be passed on to an expert judging panel to decide the winners.

Trophies will be handed out an awards ceremony on November 24 at The Athena in Leicester.